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2025 Keynote SpeakersOpening Keynote Speaker | Wednesday, October 8 | 1:00 PM - 1:30 PM The Strength of Street Knowledge: Embedded Planning as Community-Based PraxisSession Description: This talk introduces a new method of urban planning called Embedded Planning Praxis. Embedded Planning revolutionizes practice by emphasizing street-level planning within the community rather than traditional desk-based methods. Developed by Jonathan Pacheco Bell in South LA as an outgrowth of code enforcement work, Embedded Planning has evolved into a community-based praxis that seeks to rebuild trust and foster meaningful relationships with marginalized communities historically harmed by inequitable planning Embedded Planning is working directly from community spaces and places. Embedded planners engage residents in everyday environments, evolving practice from desk-based policy formation to on-the-ground collaboration in and from the neighborhood. This immersive approach helps planners gain a deeper understanding of local needs and aspirations, ensuring that community voices and needs significantly shape planning decisions. Embedded Planning is a timely evolution in the field that aligns with growing calls for more equity-centered, place-based, participatory practices. By embedding themselves into neighborhoods, planners build strong and authentic relationships, moving beyond one-off, transactional consultations to create lasting and impactful partnerships. Using a reflective practitioner framework, Jonathan will illustrate what Embedded Planning looks like, explain its role as his motivating throughline, highlight embedded planners implementing these inclusive methods coast to coast, while highlighting the challenges and benefits of this praxis. Attendees will learn how this emerging movement represents a crucial shift towards centering planning as an active and continuous process from within the community and represents the future of planning.
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